Internet Usage Stats & YOUR Business!

eMarketer.com has developed Internet user estimates for 15 countries worldwide for 2005-2011 as well as providing comparative data which not only indicates the number of Internet users in each country, but who, where and how frequently these Internet users access the Internet.

The Worldwide Internet Users report provides an overview of 15 Internet markets worldwide and ideally complements the more focused marketing and demographic reports eMarketer publishes.

You may purchase the full report at their site:

http://www.emarketer.com/Welcome.aspx

HTWFH is NOT an affiliate of emarketer.com and we make no profit from the sale of the report, however the stats above sure do make a powerful argument for getting your business online.

[These statistics are confirmed by InternetWorldStats.com and by the CIA's World Fact Book.]

Let’s take a look at a few more e-commerce factoids…

1. There are over a billion internet users world wide, with the number probably being closer to a billion and a half.
2. According to TNS (2004), over 75% of online consumers do not care whether an online store is run by a large or small company [think Home-Based Business].
3. American City Business Journals, Inc. and the U.S. Small Business Administration state that small businesses who use the internet have grown 46% faster than those that do not.
4. Over 100 million adults made purchases after doing online research last year, coming close to the number of adults who purchased through catalogs, direct mail ads and telemarketing calls combined
5. A July 2006 survey conducted for eBay by AC Nielsen International Research showed that more than 850,000 people say that eBay is their primary or secondary source of income. Another 1.8 million individuals say they supplement their income by selling on eBay.
6. Much of this data comes from sources from 2004 to the present. These numbers have only GROWN during the intervening years!

ALL of this information taken together definitively shows that if your business doesn’t have a web presence then you’re lagging behind AND you’re missing out on communicating about your products or services to about ONE BILLION to ONE and a HALF BILLION plus prospective customers!

That’s a chunk of change to be leaving on YOUR sales table!

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